Cinco Cine founder Nicole Hoey began her screen career in commercials, then produced 1995 telemovie Dead Certs. By the 21st century Cinco Cine was starting on te reo heavy youth show Pūkana, which was nominated for Best Children’s TV Programme at the New Zealand TV Awards in 2002. Hoey has continued to work on te reo broadcasting, and also produced TV movie Nights In The Gardens Of Spain.
My passion lies with producing film and television, but on a wider level I am extremely committed as a parent to the revitalisation and sustainability of the Māori language. Nicole Hoey
Named after the exaggerated facial expressions performed in a haka, this long-running children's series emphasises the energy of contemporary youth culture. Made by company Cinco Cine, Pūkana was pioneering in Māori language programming for kids. This 2015 episode sees the crew of reporters stunt driving, skydiving, camping, kayaking, bungy jumping, and hanging out with a tarantula. The crew includes past Homai te Pakipaki champ Pikiteora Mura-Hitai, and veteran Pūkana presenter Tiara Tāwera, who is about to follow Mātai Smith and switch to directing on the show.
After success with short films (This is Her, Redemption) director Katie Wolfe made the transition to longer length story-telling with this 2010 drama. With This is Her writer Kate McDermott she adapted the Witi Ihimaera novel about a 40-something man confronting his double life, and the impact that his coming out as gay has on his wife, kids, and whānau. A key change was turning the book’s Pākehā protagonist to a successful Māori businessman (Calvin Tuteao). It screened on TV One on 23 January 2010 and at festivals internationally (where it was entitled Kawa).
Kōrero Mai used a soap opera (Ākina) as a platform to teach conversational te reo Māori. In this fifth season opening episode, Tini (Stephanie Martin) and Quinn (Kawariki Morgan) deal with the aftermath of the previous season's climactic car crash. Presenter Piripi Taylor introduces phrases like 'Ana e tā' (yeah man!). This season of the award-winning Māori TV show had 120 episodes, screening from Monday to Wednesday, then repeated. The directors are actors Rawiri Paratene (Whale Rider) and Rachel House (Hunt for the Wilderpeople), and cinematographer Simon Raby.
Kōrero Mai ('speak to me') used a soap opera (Ākina) as a vehicle to teach conversational Māori, aided by te reo tutorials. Special segments taught song and tikanga. Multiple seasons were made for for Māori Television by Cinco Cine Productions. Cast and crew with credits on the series include presenters Matai Smith and Gabrielle Paringata; actors Calvin Tutaeo, Vanessa Rare, Jaime Passier-Armstrong, and Ben Mitchell; and directors Rawiri Paratene, Rachel House and Simon Raby. Kōrero Mai won Best Māori Programme at the 2005 Qantas TV Awards.
Debuting on TV Four as Tūmeke in 1999, children's show Pūkana was pioneering in its use of te reo. Given a new title when it moved to TV3 in its second year, it later began an epic run on Māori Television. Taking contemporary kids' culture cues, Pūkana features game shows, send-ups, talent quests and music. It emphasises ‘street’ rather than marae-style language. Made by company Cinco Cine, it has won three awards for best show in its category, and two nominations for children’s programme. Past presenters include Mātai Smith, Quinton Hita and Te Hamua Nikora.
Made for Montana Sunday Theatre, Dead Certs provides rare starring roles for talents Rawiri Paratene and Ginette McDonald. Paratene won a Television Award for his acting, and also co-wrote the script (with director Ian Mune), which he began writing on a Burns Fellowship. Paratene plays Hare Hohepa, whose dreams of a winning bet that will allow him to escape his down'n'out existence take an unusual turn: his friend Martha (McDonald) expires after some drinks, then returns in ghostly form to encourage him to keep betting. So begins a dream run at the TAB.