'Royals' took Lorde far indeed. The Auckland teen found herself topping the charts in ten countries, with her debut single (which she co-wrote with producer Joel Little). The award-winning music video has been seen a mind-boggling 680 million+ times online. The clip was born from conversations between Lorde and director Joel Kefali about what it was like to be a teen in Auckland. Kefali has said the intent was to "capture a mood, capture a particular (sometimes ignored) slice of teenage life". The American version of the video features slightly more of Lorde than the original.
This Silver Scroll winner from the debut album by The Naked and Famous became a breakout hit, winning global notice and playing on a number of teen TV shows (Gossip Girls, Skins). Directed by Campbell Hooper and Joel Kefali, the promo won 10 million+ YouTube hits, playing no small part in announcing the band. Via a catalogue of Dazed and Confused-esque imagery, the clip puts its thumb on the pulse of the soaring synth-pop celebration of ‘Young Blood’: bonnet jumping, sparklers, skating and Badlands-style skylarking. The song won a Silver Scroll and an NZ Music Award.
This 1978 single marked the first number one for the Kiwi prog rockers turned Australian pop stars. It danced around the age of consent (the first line of the song gave the impression the narrator may be in jail). Later the song became the theme tune for 2012 Aussie TV show Puberty Blues. A time capsule of 70s Melbourne, the clip opens on singer Marc Hunter aimlessly wandering the city's streets and tramways, before transitioning to a glossier studio performance. Like many of the band's biggest hits, the song was written by Dragon's resident hook-writer, keyboardist Paul Hewson.