'Royals' took Lorde far indeed. The Auckland teen found herself topping the charts in ten countries, with her debut single (which she co-wrote with producer Joel Little). The award-winning music video has been seen a mind-boggling 680 million+ times online. The clip was born from conversations between Lorde and director Joel Kefali about what it was like to be a teen in Auckland. Kefali has said the intent was to "capture a mood, capture a particular (sometimes ignored) slice of teenage life". The American version of the video features slightly more of Lorde than the original.
Originally written as a sixth form (Year 12) music assignment, 'Oh! Daisy' was the first single by the trio of Christchurch high school students who called themselves Zed. It became one of four Top 20 singles on their triple platinum debut album, Silencer (2000). The music video features footage of Zed performing, alongside a loose plotline involving a young man meeting the woman of his dreams by staring through a magical View-Master (a device for viewing photos in 3D). But even in the universe of View-Master fantasy, there can be disappointment.
Thanks to You topped the New Zealand music charts three weeks after its release in 1967, and earned Mr Lee Grant the Loxene Golden Disc Award. In this performance on C’mon, introduced by the legendary Peter Sinclair, he performs the hit in a distinctive three piece suit against a changing psychedelic backdrop. Mr Lee Grant’s Kiwi tour was split between shows for his sometimes hysterical teenage fans, and cabaret shows for the adults. The combination made him one of the country’s most popular acts, and saw him named 1967’s Entertainer of the Year at the NEBOA awards.
A teenage Anika Moa attracted the attention of Atlantic Records on the strength of this song, becoming the first Kiwi to sign to a major international label before having released an album at home. The music video places the camera above Moa as she sings about objectification in a house that, even by Kiwi standards, needs a heating upgrade. At the 2002 NZ Music Awards ‘Youthful’ won Moa Songwriter of the Year. In a 2005 Homegrown episode, Moa recalled feeling shy making her first music video. “Everyone thought I looked like Beth Heke."
For this lush, spacious ballad, then teenage director Paul Middleditch continues the striking visual style he had established a year earlier with his video for previous Tex Pistol hit, 'The Game of Love'. Tex (Ian Morris) wears the same outfit, while his brother Rikki is clad in the reverse — white shirt and black jeans. Backing vocalist Callie Blood appears again (although she didn't actually sing on this recording), a choir of children is added, and some behind-the-scenes shots of the crew — but the set is free of surface water or falling rain this time.
“Unlike Siamese twins who are joined at the hip, we’re joined at the hip-hop…” This 1992 single was the opening track from MC OJ and Rhythm Slave’s What Can We Say? album, released on Murray Cammick’s Southside Records. The duo rap that “we won’t stop until we get enough”, and the hyperactive black and white video captures the youthful energy of the then teenage pair. There’s Converse trainers, turntables, breakdancing, a sinuous silhouette, a ballerina, a hip hop wedding, a massive pillow fight — and some giant trousers that MC and OJ jointly inhabit.
Another treasure from director Sam Peacocke — who also directed Vodafone Award-winning Mint Chicks video Crazy? Yes! Dumb? No! — this promo channels the kind of obtuse storyline that Mint Chicks songs were known for. It opens on a tiny lego band ordering a comatose man in a rabbit hat to help them. Sulky teenagers, feuding couples and a high dive into a tin bathtub complete the outlandishly art-directed picture, before arriving at the clip's high-water mark — the bunny boils over.
K'Lee was just 17 when this song took the New Zealand charts by storm, peaking at Number two. Her self-titled album produced another three hits for the Rotorua-born teenager. She was the first female NZ artist to achieve four top 20 singles off a debut album. The song is a cover of a 1980s ballad by UK band Mr Mister. The video, directed by Greg Riwai, features multiple K'Lees in the same scene, while singing in sync. Further sharply rendered visual effects work sees doves flying out of torn-up photographs.
This infectious hip hop hit marked Savage’s solo debut, after his previous recordings with The Deceptikonz. A NZ chart-topper for five weeks, it went platinum in the USA (helped by its placement in Hollywood comedy Knocked Up and as the soundtrack for its DVD menu). For her video, director Sophie Findlay created a laundromat from scratch in an empty Otahuhu shop. In it she intersperses an undersized Savage and 70s-themed dancing girls with darker, more contemporary hip hop imagery. It must be all a dream, because the pimply palagi teenager is the tough guy.
The video for Tex Pistol's chart-topping, electro-pop tinged remake of 'The Game of Love' is a stylish triumph for budding teenage director Paul Middleditch - and one of the high points of New Zealand music video making in the 1980s. Tex Pistol, aka former member of Th'Dudes Ian Morris, is dressed in black and white with silver tipped cowboy boots and big red semi-acoustic guitar; while the soundstage, covered in a sheen of water, and blacked out except for a handful of spotlights, is all reflective surfaces for Morris and backing vocalist Callie Blood.