Aaradhna’s third album Treble and Reverb was released on hip hop label Dawn Raid and co-written and produced by P Money and Evan Short (Concord Dawn) — but its “retro/metro” sound channels the glory days of the classic early 60s girl groups rather than more contemporary styles. ‘Wake Up’, the lead-off single, is a bright, sunny song about trying to fix a broken soul. The video — directed by the award-winning Special Problems — nods to the era with an animated symphony of pop-coloured modern household objects happily distracting from the lyric’s call to action.
“When I kiss your lips I don’t feel alone no more…”. Vince Harder’s tribute to that very special person marked the second single on the X Factor finalist's 2011 album The Space Between. The R&B ballad features Harder's Illegal Musik labelmate, rapper K. One. Prolific promo director Ivan Slavov (Katchafire, P Money, Deep Obsession) directs the romance (loving looks, fireside kissess). The object of Vince’s affection is played by Shushila Takao (Filthy Rich, Rarotongan-set BBC series Tatau).
This soulful number was the first single from Che Fu’s second album The Navigator. It marked the debut of his new band, The Krates. The ambitious video translates the song’s message of undying friendship to a World War II setting (filmed at the NZ Warbirds Association hangar at Ardmore Airport). Che-Fu’s Supergroove bandmate turned Krates drummer Paul Russell plays the cheeky English chap, while P-Money has found some turntables that possibly aren’t authentic wartime issue. Fade Away was judged Best Music Video and Single of the Year at the 2002 NZ Music Awards.
Crime thriller The Last Saint puts Auckland’s underworld squarely in its sights. Beulah Koale (who played the killer in short film Manurewa) stars as teenager Minka, who gets caught up in drugs and romance while working for psychotic P-dealer (Joe Naufahu). The first movie directed by Shortland Street actor Rene Naufahu, this "searing local thriller" (Sunday Star-Times) was funded largely by private investors, as well as a Pledge Me campaign. Calvin Tuteao and Jared Turner are part of an impressive cast; the soundtrack includes contributions from P-Money, Six60 and Katchafire.
Director Chris Graham toys with black and white in this performance-based clip, which accompanies possibly New Zealand's best-known remix. Graham shoots Scribe and company in colour, but apart from skin tones makes every ‘colour’ used either black or white: including the hoodies, caps, milk bottles ... and the dog. Film speed is tweaked to the beat, and the result is monochrome magic. Scribe is joined by a crusading crew of Kiwi hip hop luminaries (Savage, P-Money, David Dallas/Con Psy). 'Not Many' originally topped the charts as half of a double A-side, alongside 'Stand Up'.
Rebecca Gin created a simple but effective black and white video for this charity single, aimed at encouraging young people to ‘Think Twice’ before committing a crime. The line-up of singers and rappers is indeed all-star, and their mass performance footage is intercut with relevant street scenes illustrating the theme. The cast of New Zealand hip-hop royalty features Che Fu, Scribe, P-Money, Savage and DJ Sir-Vere (who initiated the project).
Featuring chase scenes, hovering helicopters and breathtaking South American scenery, the video for 'Far From Here' sees Vince Harder on the run from police in the Chilean capital, Santiago. Harder moves across cityscapes, villages and mountain ridges, and even finds time to perform in front of a spectacular Andean backdrop, while evading capture. Harder rose to fame after coming third in the Australian edition of US show The X-Factor, and had a number one hit after collaborating with P-Money on 2010's 'Everything'. The video was shot and directed by Shae Sterling.
After studying performing arts in Auckland, Vince Harder spent three years touring Australasia in band Jireh. In 2003 he starred as Simba in an Australian stage production of The Lion King. After coming third in the Aussie version of The X-Factor, he went on to feature on number one single 'Everything', by P-Money. In 2016 Harder won three awards at the Pacific Music Awards, including Best Male Artist.
Some of the biggest names in NZ hip hop joined forces for a charity single encouraging wise decision-making in young Kiwis. 'Think Twice' was the brainchild of DJ Sir-Vere, who was concerned about increasing youth crime: "Some of the things happening seemed to be a result of poor judgement and it got me wondering how things might be different if people stopped to think twice about the consequences of their actions." Aotearoa All Stars included Awa (Nesian Mystik), Che Fu, Scribe, P-Money, Savage, PNC, Mareko, Cyphanetik, Delani, Flowz and TEK.
Coming Home chronicled Kiwi successes abroad, by profiling New Zealanders living and working overseas, then following them back to Aotearoa when they made a return visit. Each episode of the Touchdown Productions series was grouped roughly geographically, with two or three expat New Zealanders featured per episode. Among those reminiscing upon home and opportunity were businesswoman Mary Quin, motor racing legend Steve Millen, journalist Peter Arnett, model Kylie Bax, psychologist John Money, law lecturer Judith Mayhew and singer Patrick Power.