After turning "Jeez Wayne" into a national catchphrase with the sketch show A Week of It, comedy duo David McPhail and Jon Gadsby (plus third writer AK Grant) followed with McPhail & Gadsby, which aired on TVNZ for seven seasons — plus a reprise in 1998 and  1999. After a sometimes controversial debut season in which each episode was devoted to a specific theme (religion, sex etc), the show settled into a steady diet of political satire, spoofs and impersonations of public figures — including McPhail's famous caricature of PM Robert 'Piggy' Muldoon.