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  1. Footage from NZBC promotional material


In early 1974, NZ had more than just the Commonwealth Games on its mind. Norman Kirk’s Labour government was promoting social and ecological issues and the NZBC's 24 radio stations launched a yearlong 'I Care' campaign for the protection of the environment. A contest to find a theme song was won by John Hanlon whose credentials as a conservation crooner had been established with his eco-anthem 'Damn the Dam'. The launch in Petone was presided over by conservation minister Joe Walding, an understated logo was unveiled, and Hanlon performed his winning song.

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Comments (1)

 Lois Donnelly

Lois Donnelly

What can I say ? So great to see this footage. I was clear that John did care way back then and I know he still cares just as much now. Thanks for the memories, Lois

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 NZ Broadcasting Corporation


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I can no longer reach the notes in that song. But I do like it.