The annual interschool celebration of Māori and Pasifika dance began in 1976 at Hillary College in Otara. By the 21st Century, nearly 100,000 spectators and participants attended and it was sponsored by ASB. Over the years Polyfest was covered by both the news, and specialist shows like Tagata Pasifika and Marae. Full coverage was first taken on by Front of the Box Productions in the 2000s; later it went back to TVNZ's Māori and Pacific Programme section, followed by Tikilounge Productions. Coverage of the kapa haka stage was picked up by Māori Television.