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Profile image for Sam Blackley

Sam Blackley

Producer, Executive

As a child, Wellington-raised Sam Blackley fell for Han Solo in Star Wars, and decided to chase a screen career. Her dream was that a film job might increase the chances of meeting Harrison Ford "from infinitesimal, to slightly less so".

Later, after missing out on a position as a producer's assistant at Avalon Studios, she studied English Literature and Psychology at Victoria University, and graduated with an Honours Degree. She followed it with a Postgraduate Diploma in Broadcast Communication at Auckland University. The programme admitted only six students a year; at that point it was the country's only course teaching practical screen production skills.

For her 1986 graduation documentary You’ve Got to Laugh, Blackley interviewed pioneering Kiwi screen comedians: from Billy T James to Lynda Topp and the Funny Business crew.  

Her TV break came in 1989, when Neil Roberts offered her a job at his production company Communicado. Says Blackley: "He had a contagious belief in great New Zealand television with a strong colloquial voice — which may seem like a given now, but wasn't at the time." Communicado was a "cauldron of collaboration and creativity". Blackley directed an award-winning series of commercials for the police about domestic violence. She also went on to run the company's Asia bureau in Singapore for two and a half years, where she produced shows for new cable network Astro. 

In the late 90s Blackley returned to New Zealand to direct a run of factual and lifestyle programmes, from dating series Revell with a Cause to magazine show Five O’Clock with Jude

She then joined fledgling production outfit Satellite Media, where as Head of Production she supervised the company’s music and entertainment slate. Subjects ranged from Robbie Williams live, to producing (with Jill Graham) this definitive documentary on record label Flying Nun. Blackley also produced or executive produced a run of early 2000s youth shows (SpaceSqueeze, TV2 music platform M2), and  coverage of the NZ Music Awards and Big Day Out festival. "Live TV is real 'buckle up and hold your nerve stuff," she says. "But when it all comes off it's great fun!"

"The challenge was keeping plenty of anarchic energy flowing while still having to be the one to front up to TVNZ on Monday morning, and explain why things may have gone awry (I am looking at you, Back of the Y)."

In 2004 Blackley joined Richard Driver at Visionary Film and TV, to oversee the company's documentary, entertainment and lifestyle programming. She executive produced New Zealand’s Top 100 History Makers for Prime TV, and three seasons of Māori Television live music show Coast

In 2006 she began a three year stint as Channel Manager for Sky TV’s Documentary Channel, with responsibilities ranging from branding to budgeting. In 2010 she filled in for a year as Head of Factual Programming at South Pacific Pictures. A highlight from this period is executive producing acclaimed documentary series Rivers with Craig Potton.

Blackley then returned to the freelance world — producing community theatre series Showtime, Highway Cops, and its acclaimed spin-off Five Days in the Red Zone, which followed a rural drink-drive squad from Alexandra helping out after the 2011 Christchurch Earthquake.

"Back in 1986 I was asked why I wanted to work in television. I remember saying that if I could make just one thing that was in any way a small force for good in the world, that made one person think a little differently, I would be happy." In 2018 Blackley rated the series Neighbourhood as one of those things.  

She began producing the Satellite Media documentary series in late 2012, in time for the second season. Neighbourhood celebrates Aotearoa’s communities, with local presenters playing guide to their hometown. Blackley managed over 150 shoot days per year across New Zealand, producing nearly 200 half hour episodes across five seasons on schedule. Says Blackley: "It was made with immense care and craft by everyone involved. I'm really proud of it." Inspired by some of the interviewees she met on the series, she is now a trustee of the Auckland Refugee Trust.

As of 2018, Blackley is producing at Auckland company Ruckus Media. Reflecting on the challenges of a three decade screen career – making a living bouncing between freelance gigs – Blackley said: "Nothing I could make on my own would be as good as the result of many heads working together. As a producer I feel it is my job to provide structure and support, and to inspire collaboration and the desire to make something the whole team is proud of. If that works, it's magic!"

Profile published on 16 March 2018 

Sources include
Sam Blackley
'Samantha Blackley' Freelance Directory website. Accessed 16 March 2018 
'Neighbourhood' TVNZ website. Accessed 16 March 2018