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Bic Runga, Music Video, 1994

Love Soup was a high school duo formed by singer-songwriter Bic Runga and guitarist Kelly Horgan. After coming third in the Smokefree Rockquest, they were picked up by Trevor Reekie’s Pagan Records. This video is one of the only things Love Soup did, as they were overtaken by Runga’s burgeoning solo career. Shortly to be signed by major label Sony, her debut hit single (and APRA Silver Scroll winner) ‘Drive’ was just months away. Aged just 19, Runga already looks and sounds remarkably assured as she sings about a lost friendship, to a mystical CGI cipher.

I Will Not Let You Down

Don McGlashan, Music Video, 2006

Directed by dancer turned choreographer Shona McCullagh, this music video features sun-kissed close-ups of singer Don McGlashan, and evocative images of a lone dancer (Rachel Atkinson) floating above an empty road. The ballad marks a rare solo single for McGlashan that was composed by somebody else: Sean James Donnelly (aka SJD). The song featured on McGlashan's first solo album Warm Hand (2006). It was later included on the soundtracks of Kiwi feature films Out of the Blue and The Tattooist, and an episode of Beverly Hills, 90210 remake 90210.

Broken Machine

Zowie, Music Video, 2010

This bright, electro-poppy blurring of the lines between human and robot was the debut single for Zowie — a persona created by Auckland musician Zoe Fleury (the artist formerly known as Bionic Pixie). For the video, production team Special Problems eschewed CGI and had Zowie spend a day lying on a floor while their pinball machine inspired arrangements of dominos and machinery fell all around her. A Best Video finalist at the 2011 NZ Music Award, it lost out to another Special Problems clip (for 'Punching in a Dream' by The Naked and Famous).

The One

The Exiles, Music Video, 2006

Energetic and highly stylised, this clip was one of the few made for band The Exiles before they morphed into Schoool of Birds. Exiles co-founder Sean Sturm (Eye TV) has provided clues to the videos many inspirations: [1927 movie] "Metropolis, Tim Burton's first short film Vincent, the colour red, and the idea of desiring machines. Our mate Steve from the Misfits of Science sat in on drums and we CGI-ed our drummer Graham Cope in later (shh!)." The video was directed by Luke Sharpe (award-winning video Nesian 101), who later produced horror movie Housebound.

All I Need

Soane, Music Video, 2004

Directed by Miki Magasiva (brother of actors Robbie and Pua), this clip uses eye candy CGI to showcase a range of  sharply-dressed youths dancing on a turntable — including a girl who appears to have a broken arm. Hip hop artist Tha Feelstyle handles verses; Boh Runga (who sang the chorus) does not make an appearance. Soane himself appears roughly four minutes in, to wrangle the wheels of steel. Sadly the Tongan-born doorman turned DJ would die of a heart attack in November 2014.

Misty Frequencies

Che Fu, Music Video, 2002

Taking as its subjects a boy discovering new sounds on the radio and a soundtrack that gives purpose to a woman’s life, ‘Misty Frequencies’ is a soulful hip-hop hymn to the power of music. Che Fu’s music video places the singer and his band in a giant Tetris-like computer game before plugging into a bush setting (locations representing his musical yin and yang of technology and passion?). A magic mushroom prefigures the tree ferns collapsing in a heap of CGI bricks. ‘Misty Frequencies’ won the 2002 APRA Silver Scroll for Che Fu and co-writer Godfrey de Grut.