It's in the Bag - Masterton (Series Five, Episode 12)

Television, 2013 (Full Length Episode)

In 2009 Māori Television rebooted the classic game show first hosted by Selwyn Toogood. In this episode from the fifth season, Stacey Daniels Morrison and Pio Terei take the popular roadshow to Masterton in the Wairarapa. Contestants answer locally themed questions (ranging from local iwi to Brian Lochore, Jemaine Clement and Ladyhawke), and earn the right to barter for the money or the bag. But as Morrison says, “remember that lurking in some of those bags are the boobies…”. Prizes include a basketball stands, a 50 inch TV and the MultiKai cooker. 

It's in the Bag - Waimamaku (Series Four, Episode Four)

Television, 2012 (Full Length Episode)

In 2009 Māori Television rebooted the Selwyn Toogood-hosted 70s game show, with presenters Pio Terei and Stacey Daniels Morrison giving contestants the immortal choice: the money or the bag? In this episode — complete with web players  the road show comes to Ngāpuhi territory: the Northland town of Waimamaku. The series is bilingual; but how ever you say it be careful what you choose: as Stacey says, “Instead of a TV you might get a can of V!” The show ends with Pio leading a ‘Pokarekare Ana’ singalong. “Too much!”

It's in the Bag - Ohakune (Series Five, Episode Three)

Television, 2013 (Full Length Episode)

In this Māori Television reboot of the classic game show, presenters Pio Terei and Stacey Daniels Morrison take the roadshow to the North Island town of Ohakune, under the foot of Mount Ruapehu. To be able to barter for te moni or te kete, contestants have to successfully answer locally themed questions. In this fifth season episode, contestants — including one who saw Selwyn Toogood in the original show as a six-year old — are quizzed on giant carrots, halitosis, stamps and ski fields. Imagine those famous carrots in the MultiKai cooker!

It's in the Bag - Opunake (Series Four, Episode Six)

Television, 2012 (Full Length Episode)

“What’ll it be Aotearoa?” In 2009 Māori Television rebooted the classic television game show first hosted by Selwyn Toogood back in 1973. Presenters Pio Terei and Stacey Daniels Morrison travelled to the regions to quiz contestants with locally-specific questions, and the players earn the right to choose between the money or the bag. In this fourth season episode, the show travels to the Taranaki town of Opunake, birthplace of Peter Snell. Prizes include a multi-kai cooker and an electric guitar. The series is presented in English and te reo.

It's in the Bag - Dunedin (1974)

Television, 1974 (Full Length Episode)

It's in the Bag was a travelling television quiz show, fronted by Selwyn Toogood. Competitors were selected from the audience and had to answer three questions before they could select a bag and bargain for its contents. Toogood's catchphrases, such as, "by hokey!" and, "what'll it be customers, the money or the bag?", have become part of folklore. This episode from 1 June 1974 was telecast from Dunedin's Mayfair Theatre. A Frigidaire ("jet-o-matic") Home Laundry and Pye hi-fi system are on offer amongst the booby prizes. Heather Eggleton is the glam bag lady.

Series

It's in the Bag (Māori Television)

Television, 2009–2013

Beloved quiz show It's in the Bag was relaunched on Māori Television in a bilingual version, on 31 May 2009. Hosts Pio Terei and Stacey Daniels Morrison took the series to small towns across Aotearoa, from Waimamaku to Masterton. Over five seasons, the classic format remained largely the same, although the hosts were given more of an equal footing than had been the case in the past. Contestants from the audience answered three questions, before picking either the money or the bag — hopefully avoiding the booby prize, which might be a sack of kina or some bread.  

Series

It's in the Bag

Television, 1973–1992

Roving quiz show It’s in the Bag got its first screen incarnation in 1973, after Selwyn Toogood campaigned to bring his popular radio series to television. Competitors answered three questions before picking a bag, hoping it contained treasure. Several of Toogood's catchphrases won enduring fame, including "by hokey!” and ”what’ll it be customers, the money or the bag?”. His co-hosts included Heather Eggleton and Tineke Bouchier. After Toogood retired in 1986, John Hawkesby took over, then Nick Tansley. Māori Television relaunched the show in 2009 (also viewable on NZ On Screen).

Pictorial Parade No. 86 - Inside the Bag

Short Film, 1959 (Full Length)

This NFU documentary goes behind the scenes as Selwyn Toogood and his team prepare an episode of 50s radio quiz show It's In the Bag, long before it hit the telly. Questions are prepared and booby prizes — epsom salts, toy ducks — selected, before Toogood hits the stage at the Lower Hutt Town Hall to utter the ultimate poser. The big prizes du jour included washing machines and flash (New Zealand-made!) fridge-freezers. The show was so popular with '50s radio audiences it was said cinemas closed their doors on Tuesday nights when it went to air.

Collection

Dunedin

Curated by NZ On Screen team

NZ On Screen’s Dunedin Collection offers up the sights and sounds of a city edged by ocean, and famed for its music. Dunedin is a bracing mixture of old and new: of Victorian buildings and waves of fresh-faced students, many of them carrying guitars. As Dave Cull reflects in his introduction, it is a city where distance is no barrier to creativity and innovation.

Collection

Best of the 70s

Curated by NZ On Screen team

The decade of fondue and flares also cooked up colour television. Our black and white living room icons — from Selwyn Toogood to Space Waltz — melted into a Kiwi kaleidoscope of Top Town, Grunt Machine, and Close to Home. And 'our stories' and rights fights — boks, hikoi, nukes and 'nam — echoed onscreen (Sleeping Dogs, Tangata Whenua). Ready to roll?