This 1985 promotional film for the New Zealand Dairy Board catalogues diversifying taste in cheese as Kiwis move beyond the big block of cheddar. New varieties — feta, brie, camembert — are pitched as part of an evolution towards a more exotic and ‘gourmet’ culinary culture. A camel-riding Catherine Saunders looks at the process of how cheese is made in NZ; a highlight is the making of blue vein mould, and fondue gets a mention (“gruyère is best”). The film opens with an ad anointing “the great New Zealand 1Kg!” alongside a line-up of iconic Kiwi measurements.

In this short clip, sponsored by the New Zealand Dairy Board, cookbook queen Alison Holst provides a rundown on four easy meals that can be made out of bread and cheese. Made long before the more hyperactive Food In a Minute, Holst’s calm charisma gently talks us through the ins and outs of mouse traps, cheese rolls, mini pizzas and, of course, cheese toasties. A surprise bell from the microwave threatens to throw Holst off her stride, but then a dive into her rich supply of kitchen tips helps her get things right back on track.

This collection of 40 classic Kiwi TV series offers up images spanning 50 years. The titles range from Gloss to Gliding On, from Olly Ohlson to Nice One Stu, from Ready to Roll to wrestlers. In this special backgrounder, Stuff's James Croot writes about favourite moments of Kiwi TV. The list is in rough chronological order of when each series debuted.

This acclaimed TV series heads to Aotearoa’s heartland, dispensing with narration or a city slicker presenter so that local personalities can represent themselves. The opening episode travels to the West Coast to meet the 'Coasters' who live there: from publicans, prospectors and bushmen, to sheila truck drivers, knitting drag queens and musical theatre directors. The Dominion Post’s Karl du Fresne wrote of the show: "Producer Melanie Rakena has done a superb job seeking out engaging characters with interesting stories and allowing them to tell them in their own way." 

This cheese-themed episode from the second series of the animated show is musically narrated by Kiwi cartoon icons Ches And Dale (both voiced by Outrageous Fortune’s Frank Whitten). The duo join Stanley and Mary-Jane on a pipe into Drainworld, where they battle Dr Drain’s plans to use cheese to convert an army of rats to his evil plans. Created by Jim Mora (Mucking In) and Brent Chambers of Flux Animation, the first series marked New Zealand TV’s first international animation co-production; the second season of Staines Down Drains was produced by Flux for TVNZ. 

This 1970 documentary surveys New Zealand’s dairy industry — “probably the most advanced in the world” — from pasture to export. Dairying then produced a quarter of NZ’s income, but with Britain due to join the EEC, NZ was forced to seek new markets. This film proclaims the industry’s readiness, thanks to an artificial breeding centre (with ‘calf-eteria’), room-sized computers, and cheeses designed for the Asian market. The country's 25,000 dairy farms were each owner-operated, and averaged 90 cows. The Dairy Industry won top prize at an agricultural film competition in Berlin. 

Sponsored by the Crusader Shipping Company, this 1966 National Film Unit production joins one of the firm's ships as it transports NZ products from Auckland to Asia — home to “one quarter of the human race, 900 million customers”. As milk powder, wool, mutton, apples, cheese and deer antlers are delivered to ports in the Philippines, China, Japan, and Hong Kong, director Ron Bowie observes cultural difference and economic opportunity; and a “westernising” Orient is beautifully captured by Kell Fowler. The NFU crew were rare foreign observers in Chairman Mao’s China.  

The second feature film directed by writer Anthony McCarten (Ladies' Night) is a small tale with some big themes. Set in a New Plymouth car yard, the film chronicles an endurance contest in which a car will be awarded to the person who manages to keep their hands on it the longest. As night falls, solo mother Jess (Melanie Lynskey) finds herself fending off the attentions of an obstinate competitor (Craig Hall), with a much harsher vision of the world than hers. Inspired by similar real-life contests, McCarten based the film on his novel Endurance.

This 70s current affairs show does a cost benefit analysis of Trade Minister Warren Freer’s Maximum Retail Price scheme (MRP), which capped retail prices. Drawn from an era of economic theory poles that was apart from the market deregulation of the 80s, the investigation sets out to poll opinion in supermarket aisles, a grocery in Glenorchy, and factory floors (Faggs coffee, Cadbury chocolate). The checkouts are a battlefield between red tape and free range retail. The early animated sequence by Bob Stenhouse marked an early use of animation in a local TV documentary. 

In 2009 Māori Television rebooted the Selwyn Toogood-hosted 70s game show, with presenters Pio Terei and Stacey Daniels Morrison giving contestants the immortal choice: the money or the bag? In this episode — complete with web players — the road show comes to Ngāpuhi territory: the Northland town of Waimamaku. The series is bilingual; but how ever you say it be careful what you choose: as Stacey says, “Instead of a TV you might get a can of V!” The show ends with Pio leading a ‘Pokarekare Ana’ singalong. “Too much!”