Rural Delivery - First Episode

Television (Full Length Episode) – 2005

Getting maximum results from cattle and dairy herds is the theme of the first episode of Rural Delivery, a magazine-style series focussing on the agribusiness sector. The first story is set in Ruakura where a scientific trial into extended lactation using 56 Holstein-Friesian dairy cows has delivered promising results. Northland cattle farmer Alec Jack discusses the challenges of sourcing quality calves. There's a market update and a weather report, and presenter Roger Bourne interviews CEO-turned-educator David Irving about business learning centre The Icehouse, whose agribusiness programme upskills farmers.

It addresses the needs of small and medium sized businesses – in particular the owner/managers of those businesses. New Zealand's losing a lot of its bigger companies, they're going offshore, their decisions are being made offshore. This country now really depends on the performance of the SME sector, the small and medium sized sector, and the agriculture sector, are a colossal contributor to the performance of New Zealand.
– David Irving, founder of The Icehouse on the need for Kiwi farmers to grasp business opportunities