Craig Little

Craig Little was one of the first local television stars created by the highly successful regional news shows in the 70s and 80s. In 1970, he took over the presenter’s role on Auckland’s This Day but resigned three years later, tired of constant public attention. He also presented Top Town and New Faces, and worked in radio. Little ran his own PR company, and held positions in Auckland local government.

I think Craig made ordinary people warm to another apparently ordinary person. It was the uncomplicated, fresh-faced, good looking boy next door image and it seemed to be just what the public wanted… NZBC News and Current Affairs Head Bruce Crossan in The Listener, 24 August 1974