Originating from Canterbury, Clap Clap Riot are a millenial Kiwi addition to the guitar-pop genre, and arrived with in-built acclaim (their band name supposedly comes from the applause machine used on UK music show Top of the Pops). Summer festival gigs, a 2009 EP ('V Knows Better') and a win in an MTV 'Kick Start Your Career' contest preceded the release of 2012 album Counting Spins. It was nominated for Album of the Year at the 2012 NZ Music Awards. Second album Nobody / Everybody followed in 2014.
This 2014 single comes from Nobody / Everybody, the sophomore album by Kiwi guitar pop outfit Clap Clap Riot. Coming a couple of years after ballet psychodrama Black Swan (2010), the video concentrates on a ballet dancer who eventually pirouettes into an alternative reality; from the dance floor to submarine world and a pine forest, where a prone Stephen Heard is doing the singing. The promo was created by director Karlie Fisher and cinematographer Jeremy Toth. Kody Nielson (Mint Chicks, Opossum) produced the song.