Eating Media Lunch satirised mainstream media, from "issues of the day" journalism to reality television, to the society pages (lampooned in the "celebrity share market index index"). No fish was too big or barrel too small. Some of it was even true. Presenter Jeremy Wells kept a straight face over seven seasons, while investigating issues inexplicably missed by other media (e.g. the porno film made in Taranaki and shot in te reo, or ritalin-fueled reality programme Medswap). EML's seventh season won Best Comedy Programme at the 2008 Qantas Film and TV Awards.