One of NZ's preeminent blues musicians, New Plymouth-born Keith (Midge) Marsden got his first big break with 60s Wellington r'n'b band Barri and the Breakaways. After hosting a blues show on the NZBC, he went on to tour in various formations in the mid 70s. During a visit to the United States he befriended guitarist Stevie Ray Vaughan; the Texan featured on one of the classic 'Travellin' On' adverts that Marsden appeared in, alongside Murray Grindlay. In 1996 Marsden studied Southern Culture at the University of Mississippi. A decade later he was made a member of the NZ Order of Merit, for services to music.
'Travellin' On' could be a theme song for veteran musicians everywhere — and blues legend Midge Marsden has recorded this Murray Grindlay song on three occasions. This version is quieter and more reflective, in keeping with the Europa commercial Marsden appeared in during the 1980s (for which Grindlay took lead vocal). Later the pair joined American Stevie Ray Vaughan for a far rockier take. Footage from the various adverts is reprised here, but the blue/gray wash, along with shots of Midge's travels, make this rendition more of a remembrance of a life spent on the road.