Minuit frontwoman Ruth Carr modestly considers the band's greatest achievement "staying together" but this belies a decade of wrapping pulsing broken beats around Carr's raw vocals to forge an unique, driven, electro-rock sound. Originally from Nelson, Minuit is centred around Carr, Ryan Beehre and Paul Dodge. Minuit has five EPs to its name; including The Guns, which sold out in the first week, and won Best Electronic Release at the 2005 b-net awards. Minuit has released two albums, with a third in production, and toured internationally to acclaim.
An eco-anthem lurks at the heart of this infectious, upbeat Minuit number. To accompany it, director Sally Tran conjures up a claustrophobic world where people are trapped inside a decaying building (actually Spookers haunted house at Karaka), and flowers and outdoor pursuits are the stuff of museum displays. Lead vocalist Ruth Carr (complete with bird make-up) and her dancers run this way and that, but there seems to be no escape. The song plays out with Carr singing to herself because she decided no-one else would write a song with her name in it.
"We are New Zealand - it's you and I" sings Minuit's Ruth Carr as images of everyday New Zealanders flash up on the screen. Directed by band member Paul Dodge, Minuit's video for 'Aotearoa' is a nostalgic trip through the archives — a celebration of NZ history starting with images of people and places, including Rangitoto, the Pink Terraces, Greytown's historic Revington's hotel through to Sir Edmund Hillary, Aunt Daisy and Ernest Rutherford, as well as national tragedies, protests and hikois — and even the six o'clock swill gets a look in.
Featuring Minuit performing a kooky WWII style gig in a smokey sake bar at the foot of Mount Fuji, this lavish clip merges stunning Japanese imagery and costuming with enchanting choreography. The video from choreographer turned director Alyx Duncan (The Red House) won gongs for Best Cinematographer and Best Editor at the 2006 Kodak Music Video Awards.