No Opportunity Wasted was a reality show devised by Phil Keoghan, Emmy Award-winning Kiwi host of The Amazing Race. In the show Keoghan ambushed contestants and gave them a limited time (three days) and limited resources (usually $3000) to ditch the excuses and "live life now". Challenges included swimming with sharks, building a giant community playground, and a NZ tough guy competition (that included future Olympic champion rower Eric Murray). The New Zealand edition followed on from the inaugural series that screened on Discovery Channel in the US in 2004.
In this reality show Phil Keoghan (The Amazing Race), ambushes contestants and bids them to overcome a challenge with limited time (three days) and resources. This episode ditches the self-help aspect and ups the machismo by having a freezing worker, southern shepherd, champion rower, trans-Atlantic race winner, Kiwi league legend, and ex-Mr New Zealand compete in old school elimination challenges for NZ's 'toughest man' title. Future Olympic champ Eric Murray is the young buck wrestling for the hardman mantle with wily Mark 'Horse' Bourneville.