Long-running kids series Studio 2 screened on weekdays after school on TV2, from 2004 to 2010. It included competitions, cartoons (eg SpongeBob SquarePants), games and interviews, and The Hub website — a pioneering example of transmedia, where presenters and kids could interact. Taking turns as co-presenter were Matt Gibb, Jordan Vandermade, Dayna Vawdrey, and Vicki Lin. Guests included SpongeBob actor Rodger Bumpass and Helen Clark. Produced by Taylormade Media, the show was renamed Studio 2 Live in 2010; a Saturday version screened in 2007.