This 1960 tourism film, produced by the National Film Unit, is aimed at a particular market niche: hunter holidaymakers. It follows a visitor from Omaha, USA, ‘JD’, who flies down to the “land of countless deer”: Dart Valley in the Southern Alps. A folk song extols the joys of answering the call of the wild — “The very best thing for a man: To hunt and fish and sleep out of doors, eat his tucker where he can” — as JD and his guide climb via bird-filled beech forest onto scree slopes to nab a 14-point stag; before a ciggie on the ridge and a squiz at the scenery.
The patient horses, the creak of leather, the smell of sweat and woodsmoke and tobacco … and of course the tall tales told around the campfire.– The narration, on the charms of hunting
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