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Hero image for Pictorial Parade No. 86 - Inside the Bag

Pictorial Parade No. 86 - Inside the Bag

Short Film (Full Length) – 1959

This NFU documentary goes behind the scenes as Selwyn Toogood and his team prepare an episode of 50s radio quiz show It's In the Bag, long before it hit the telly. Questions are prepared and booby prizes — epsom salts, toy ducks — selected, before Toogood hits the stage at the Lower Hutt Town Hall to utter the ultimate poser. The big prizes du jour included washing machines and flash (New Zealand-made!) fridge-freezers. The show was so popular with '50s radio audiences it was said cinemas closed their doors on Tuesday nights when it went to air.

Since Selwyn doesn’t know what’s in the bag, he may be offering 50 pounds for a packet of Epsom Salts, but he could be offering 50 pounds for a combination refrigerator and home freezer.
– Narrator