Play

00:00

/

00:00

Full screen
Video quality

Low 0 MB

High 0 MB

HD 0 MB

Captions
Volume
Volume

Welcome to Our World - Toyota Commercial (Full Length) – 1995 Promotional

Welcome to Our World - Toyota

Commercial (Full Length) – 1995 Promotional

17090.key.jpg
Title mask left comp
Title mask right comp
Start video player

Toyota launched its classic Welcome to Our World campaign in late 1989, to support the company's sponsorship of the upcoming Commonwealth Games and the Sesqui 1990 festival. This version was put together for the 1995 America’s Cup and Rugby World Cup. But there is minimum product placement in the heart-warming montage of Aotearoa landscapes and people, set to country singer John Grenell’s baritone take on the Jim Reeves song. The Geoff Dixon-directed campaign ran for a decade; the song topped the Kiwi charts when it was released in early 1990.

Key Cast & Crew

Geoff dixon thumbnail.key.jpg.180x180

Geoff Dixon

Director

Michael horton key profile.jpg.180x180

Mike Horton

Editor

Profile.jpg.120x120

Paul Murphy (Cameraman)

Cinematographer

Murray [Grindlay] recorded John’s vocal one line and in some cases one word at a time in the search of the perfect vocal performance. It was no surprise that it was released as a single early in 1990 and debuted at number one on our national charts before going platinum.
– Press material on Murray Grindlay's recording of John Grenell's vocals, for Grenell's album Welcome to My World