When Jordan Watson made his first How to Dad video in 2015, the internet went wild. His short clip on "How to Hold a Baby", where he holds his infant daughter Alba in various poses (e.g. hide your beer belly, rugby ball hold), racked up 250,000 views in 10 hours. This How to Dad collection includes the five most popular videos in the series, covering tips like how to be a Kiwi dad (sprint in jandals, blow on pies), how to put a baby to sleep (bribe them) and how to get a baby to clean. The last video amassed over 16 million views on Facebook. Watson has released two How to Dad books.
Paul Casserly won a Qantas TV Award in 2009 for directing upstart satirical show Eating Media Lunch. The show ran for six years on TVNZ. Casserly continued his creative partnership with presenter Jeremy Wells on The Unauthorised History of New Zealand and Birdland. Casserly has also directed music programmes for Neil Finn and Bic Runga, and videos for Greg Johnson, Tim Finn, and his own group Strawpeople.