New Zealand Munitions was the 26th National Film Unit effort, and the longest made in the Unit's first year. The NFU was established in August 1941 to make films illustrating New Zealand's war effort. Completed in December of that year, this is a classic propaganda piece. As World War II intensifies, New Zealanders are reassured that the country has the heavy industry required to supply its army. Factories are converted to wartime needs and munitions pour out. A suitably bellicose script informs viewers "This is our striking power: men and munitions."
"New Zealand is ready" is the message in this early propaganda film made by the National Film Unit. It follows Japan's entry into World War II in December 1941. Until then the war had been a largely remote experience for many New Zealanders. Now our own soil was threatened. Using robust language and delivery, along with pictures of New Zealand defence forces in live-fire exercises, the film seeks to reassure while warning against overconfidence. New Zealand's remoteness is presented as a plus for defence and there's a subtext of self-reliance.
A stylish title sequence sets the tone for this NFU short on motor racing in the early 60s. Shot during the golden age of the sport, it begins with amateurs competing in Dunedin's 'round the town' race (won by future Formula One champ Denis Hulme), then shifts north to Auckland for the New Zealand International Grand Prix. 60,000 spectators watch world champ Jack Brabham and local hero Bruce McLaren battle for the title. Also included are classic summer shots of the world's top drivers relaxing on the beach, and Australian racer Arnold Glass teaching McLaren to waterski.
This excerpt from a post-war NFU newsreel begins at Eden Park for a match between Auckland and the ‘Kiwis’ (the army’s NZEF team), then goes on a jaunty ride through all-things rugby in NZ: from 1st XV (Wellington College), club and provincial (Ranfurly Shield in the Southland rain) clashes, to boot-making and badge selling on match day, with rugby’s centrality to the Kiwi psyche underlined throughout. “Rugby’s never over, though the crowds stream home from Eden Park or any place we play, to fans and players alike it will always be a part of our national life!”
"So the Queen comes to New Zealand. 12,000 miles from the motherland she is not among strangers. She has come to her New Zealand home." When the Queen and Prince Philip began the first tour of NZ by a reigning monarch (soon after her coronation), a National Film Unit crew followed the journey, before condensing 40 days and 46 stops into a mere 25 minutes. Along the way the newly crowned Queen wears her coronation gown to open Parliament, and witnesses geysers, long-jumpers, Māori canoes, plus masses of enthused Dunedinites refusing to keep behind the barrier.
This documentary series was presented by the legendary Selwyn Toogood. These New Zealanders was one of Toogood's first appearances for television, having previously become a household name as a radio host. The National Film Unit production was part-documentary, part-magazine, and part-travelogue, and took Toogood to six towns to capture their character and people. The towns visited were Gore, Benmore, Motueka, Huntly, Gisborne and Taupō. It provides a fascinating perspective of New Zealand life in the 1960s.
The line “where the bloody hell are you?” generated controversy when used in a 2006 Aussie tourism campaign; so who knows what 1980 audiences made of this promo’s exhortation to “Come on to New Zealand.” But as the narration assures: “It’s a safe country. You can walk without being molested.” Aimed at the US market, the film was made as long haul air travel was opening up NZ as a destination. Māori culture, sheep and pretty scenery are highlighted, alongside skinny dipping and weaving (!). Narrated by Bob Parker, the NFU promo marked an early gig for editor Annie Collins.
In the early 80s the New Zealand ski industry was burgeoning. This 1983 National Film Unit production promotes the Southern Alps as a ski tourism destination — “the most exciting alpine area south of the equator”. The promo accentuates southern difference (“no trees to get in your way”), as the film tours from Ben Ohau and Tasman Glacier descents, to offseason international downhill racers at Mt Hutt, and après ski attractions. The skiing is paired with orchestral music, a classical-sport combo that director Arthur Everard also memorably used in rugby film Score.
This 1978 National Film Unit documentary chronicles the daily lives of New Zealanders in various places: factory, beach, hospital, oil rig, country town, sheep farm, market garden, Auckland produce market, art gallery and primary school. Narration-free, the film features montages of stills by photographer Ans Westra. The impression is of New Zealand as a busy nation of makers and growers, alongside singing ‘Oma Rapiti’ at the bach and visiting the art gallery. Terry towelling, walk shorts, and denim shirts are date stamps. The script is by onetime Variety film reviewer Mike Nicolaidi.
This 1985 New Zealand tourism promo showcases Aotearoa society and industry. As the title suggests, the NFU-made film offers an impressionistic take on the subject. Bookended by a dawn and dusk chorus, the narration-free survey cuts between primary products (milk, logs, wool etc) and their manufacturing processes, and then shows people at work and play — from futures traders to pounamu carvers, contemporary dancers to cricketers. Date stamps of the era include a mass aerobics class, hydroslide action, and saxophone and guitar solos on the soundtrack.