Auckland band Herbs could have released their new album in the comfortable confines of an Auckland nightclub. Instead, they travelled to Ruatoria — a troubled and divided East Coast town where turmoil surrounding a Rastafarian sect had resulted in assaults, kidnappings and firebombed churches. Lee Tamahori and John Day's documentary captures an emotional experience for band and locals as they meet at Mangahanea Marae, in an attempt to shift the focus from disunity to harmony. This footage also yielded the award-winning Sensitive to a Smile music video.
Herbs visited the troubled East Coast town of Ruatoria in 1987, bringing music and aroha. They left with a documentary and this music video, which shows the band meeting and performing for the locals. Both The Power of Music and the music video were co-directed by Lee Tamahori (Once Were Warriors ) — in one of his earliest turns as director —and cinematographer John Day (Room that Echoes). The ode to love and harmony was judged Best Music Video at the 1987 New Zealand Music Awards.